Today I will share to you 10 Tips for Guest Blogging.When you contact another blogger and ask him or her if
you can contribute a guest post to be published on his or her blog,
follow these ten tips to increase your chances of getting your guest
post accepted.
1. Read the Blog Where You Want to Submit a Guest Post
If
you want to have any chance at convincing another blogger to publish
your guest post on his or her blog, then it's absolutely imperative that
you take some time to get to know the other blogger, the content of his
or her blog and the audience for that blog. Take some time to read
through the blog's current content and archives. Read through the
comments and get a feel for what content is acceptable and popular on
that blog. Then submit a guest post idea that is relevant and fills a gap in the existing content.
2. Provide Your Credentials
When you contact
another blogger and pitch your guest post, be certain to provide your
credentials. Make the blogger understand why you are the person to write your guest post and why the blogger's audience should listen to and care about what you have to say.
3. Provide Your Blog Statistics
If your blog statistics
are good, then make sure the other blogger knows what they are. Share
your monthly unique visitor and page view stats as well as your rankings
from Google, Alexa and Technorati - anything that will demonstrate that
a guest post from you will provide useful links and potential traffic from your own blog readers when you promote it on your blog.
4. Be Honest and Straightforward
Don't
waste the other blogger's time or try to butter him or her up with
compliments. Chances are the other blogger will see right through it.
Instead, get to the point. Most bloggers (particularly successful
bloggers) are very busy. Ensure your email pitch spells out who you are
and what you can provide to the blogger and his or her audience clearly
and concisely. Additionally, don't embellish your credentials, blog
stats or other information about what you can provide. Chances are
you'll get caught.
5. Demonstrate You Know Something About Blogging
Tell
the other blogger how you'll deliver your guest post. For example, if
you send your guest post in a Word document, then the blogger has to
take extra steps to copy and paste it into his or her blogging software to remove extra HTML
code that Word automatically embeds. Make sure the other blogger
understands that you will make it very easy for him or her to publish
your guest post. Also, ensure the other blogger knows that you will
provide content that is unique to his or her blog and that all images
and content you provide will be yours or properly cited to avoid copyright problems.
6. Provide Links to Your Blogs and Online Writing
Show
the other blogger that you can write coherent and compelling blog
content by providing links to your blogs and relevant online writing
samples.
7. Start Small
Start your guest
blogging efforts on smaller blogs. It's always best to publish guest
blog posts on blogs that are bigger than yours to drive the most traffic
and gain the most exposure, but it's often best to start by guest
blogging on smaller blogs, learning the ropes and building your online
reputation and own blog traffic before you pitch a guest post idea to
highly popular blog.
8. Write Your Guest Post Before You Pitch It
If
you have time, write your guest post and attach it in your email when
you contact the other blogger. This will allow the other blogger to see
exactly what you can provide him or her, which a busy blogger is likely
to appreciate. Rather than having to email back and forth to determine
if you can provide quality, relevant content, the other blogger will
immediately know what you can provide, which just might increase your
chances of having your guest post accepted for publication.
9. Provide Your Best Content
When it comes
time to actually write your guest post, make sure the content you
provide to the other blogger is your absolute best. Provide your guest
post on time, free of spelling and grammatical errors, and in the agreed
upon format to increase your chances of being asked to return as a
guest blogger. Also, don't overload your post with links to your own
blogs or websites and other online activities. Instead, include a short
bio (a few sentences) with one or two key links to a page or website
that provides access to any other links you want to share. If your guest
post looks like spam because it's covered in links to your own content,
then it's unlikely you'll be asked to return as a guest blogger.
10. Promote Your Guest Post
Once
your guest post goes live, be sure to promote it and drive traffic to
it. If the other blogger sees a boost in valid traffic to your guest
post with new visitors leaving comments and joining the conversation,
it's likely you'll be asked to write another guest post in the future.
Don't just spam the post with comments from yourself (even if you use
multiple usernames), your friends and family though. Top bloggers will
know it if you do, and you won't be asked to return.
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